Privacy Policy

At Tenacity ("Company," "we," "us," or "our"), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or engage with us as a software development agency.

By using our website or services, you consent to the data practices described in this policy. If you do not agree with our policies and practices, please do not use our services.

1. Information We Collect

We collect several types of information from and about users of our services:

1.1 Personal Information

Information you provide directly to us, including:

• Name, email address, phone number, and job title
• Company name and business information
• Billing and payment information
• Project requirements and technical specifications
• Communication preferences and feedback
• Any other information you choose to provide in forms, emails, or other communications

1.2 Technical Information

Information automatically collected when you use our website:

• IP address and geolocation data
• Browser type and version
• Device information and operating system
• Pages visited, time spent, and navigation patterns
• Referring website addresses
• Cookies and similar tracking technologies

1.3 Project-Related Information

Information collected during service delivery:

• Project documentation and specifications
• Source code and technical deliverables
• Communication logs and project correspondence
• Performance metrics and analytics
• Feedback and evaluation data

2. How We Use Your Information

We use the information we collect for the following purposes:

2.1 Service Delivery

• Providing, maintaining, and improving our software development services
• Processing transactions and managing payments
• Communicating about projects, updates, and deliverables
• Providing customer support and responding to inquiries
• Managing accounts and user authentication

2.2 Business Operations

• Analyzing usage patterns and improving user experience
• Conducting research and development
• Maintaining security and preventing fraud
• Complying with legal obligations and resolving disputes
• Enforcing our terms of service and protecting our rights

2.3 Marketing and Communications

• Sending newsletters, updates, and promotional materials (with consent)
• Conducting surveys and gathering feedback
• Personalizing content and recommendations
• Building case studies and portfolio examples (with client approval)

3. Legal Basis for Processing (GDPR)

For users in the European Economic Area (EEA), we process personal data based on the following legal grounds:

• Contract Performance: Processing necessary to fulfill our service agreements
• Legitimate Interests: Processing for business operations, fraud prevention, and service improvement
• Consent: Processing based on your explicit consent (e.g., marketing communications)
• Legal Obligations: Processing required to comply with applicable laws and regulations

4. Information Sharing and Disclosure

We do not sell, rent, or trade your personal information. We may share information in the following circumstances:

4.1 Service Providers

We may share information with third-party vendors who perform services on our behalf, including:

• Cloud hosting and infrastructure providers
• Payment processors and financial institutions
• Email and communication platforms
• Analytics and monitoring services
• Project management and collaboration tools

4.2 Business Transfers

Information may be transferred in connection with a merger, acquisition, bankruptcy, or sale of assets. You will be notified of any such change.

4.3 Legal Requirements

We may disclose information when required by law, subpoena, court order, or to protect our rights, property, or safety, or that of others.

4.4 With Your Consent

We may share information for any other purpose with your explicit consent or at your direction.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information:

• Encryption of data in transit and at rest using industry-standard protocols
• Secure authentication and access controls
• Regular security assessments and vulnerability testing
• Employee training on data protection and confidentiality
• Incident response and breach notification procedures
• Secure development practices and code reviews

While we strive to protect your information, no method of transmission or storage is 100% secure. You are responsible for maintaining the confidentiality of your account credentials.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law:

• Active Projects: Throughout the project duration and support period
• Completed Projects: Up to 7 years for accounting and legal compliance
• Marketing Data: Until you opt out or request deletion
• Website Analytics: Typically 14-26 months

7. Your Privacy Rights

Depending on your location, you may have the following rights:

7.1 General Rights

• Access: Request a copy of your personal information
• Correction: Request correction of inaccurate or incomplete data
• Deletion: Request deletion of your personal information
• Objection: Object to certain processing activities
• Restriction: Request limitation of processing
• Portability: Request transfer of your data to another service
• Withdrawal of Consent: Withdraw consent for consent-based processing

7.2 GDPR Rights (EEA Residents)

EEA residents have additional rights under GDPR, including the right to lodge a complaint with a supervisory authority.

7.3 CCPA Rights (California Residents)

California residents have the right to:

• Know what personal information is collected, used, shared, or sold
• Delete personal information held by businesses
• Opt-out of the sale of personal information (we do not sell personal information)
• Non-discrimination for exercising CCPA rights

To exercise any of these rights, please contact us at privacy@tenacity.com. We will respond to your request within 30 days.

8. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Remember user preferences and settings
• Analyze website traffic and user behavior
• Improve website functionality and performance
• Deliver targeted content and advertisements

Types of cookies we use:

• Essential Cookies: Required for website functionality
• Analytics Cookies: Help us understand user behavior
• Functional Cookies: Remember preferences and settings
• Marketing Cookies: Track effectiveness of marketing campaigns

You can control cookies through your browser settings. Disabling cookies may affect website functionality.

9. Third-Party Links and Services

Our website may contain links to third-party websites, plugins, and applications. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information.

10. Children's Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If we become aware that a child has provided personal information, we will take steps to delete it. If you believe we have collected information from a child, please contact us immediately.

11. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws different from your jurisdiction.

When we transfer data internationally, we implement appropriate safeguards, such as:

• Standard Contractual Clauses approved by the European Commission
• Adequacy decisions by regulatory authorities
• Privacy Shield frameworks (where applicable)
• Other legally recognized transfer mechanisms

12. Do Not Track Signals

Some web browsers have a "Do Not Track" (DNT) feature. Our website does not currently respond to DNT signals due to lack of industry consensus on how to interpret them.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. Changes will be effective upon posting to our website.

For material changes, we will provide prominent notice on our website or send you an email notification. Continued use of our services after changes constitutes acceptance of the updated policy.

14. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us through our form.

We are committed to resolving privacy concerns promptly and will respond to your inquiry within 30 days.